Porto Cairo Barney Show


10,000

Flyers

2000

Families Entertained

200

Uploaded Photos

The Brief


Increase families footfall to the newest Amer group malls, Porto Cairo.

Robust Approach


Hosted number one worldwide preferred character, Barney, to perform for 5 consecutive days in the mall; 3 acts per day. Consumers who spent more than 300 EGP in the mall got the chance to meet & greet Barney where all photos were posted on Porto Cairo Facebook page.