Juhyana Refresh Summer 2018
35,000
Juice Packs
3174
Ice Cream Cups
600,000
Interactions
1938
Giveaways
The Brief
Introducing the Refresh Campaign From Juhayna through the simplest and most creative way inspired by the objective of “Refresh The Moment”.
Robust Approach
“Telal platform” Refresh team were sampling Juhayna juice to everyone existing Telal Platform. Inside the venue there were branded mist fans placed f to give people a fresh breeze.
“Marassi” Sampling with nitrogen buckets all around Marassi’s Bazaar. During the Bazaar’s working hours, Refresh Team were sampling at both entrance and exit gates and also inside the venue.
“Telal beach” Our costumers will take a sample of their favorite juice flavor, in addition there will be a beach bar where they can get their nitrogen ice cream made with Juhayna juice and giveaways.
“Porto Marina” Sampling with nitrogen buckets all around Porto Marina. Refresh Team were sampling at both entrance and exit gates and also inside the venue.